The Laserkey machine/service & back-up is all supplied free of charge, they will make their profits from their own unique branded key blanks which cost from £1.50 each for a cylinder key, with an RRP of £3.99
I've trialed the first prototype in the UK for them & although it's an amazing piece of technology it is slow,
It has been manufactured not for exsisting key cutting shops, but for busy areas e.g. shopping malls, DIY sheds & the like, that can become involved in the industry without the outlay of buying machinery & training operators
When the yanks installed it, I suggested programming a 'repeat last key' function in to the PC, so you could cut another key the same without scanning the original again, this they thought would be useful and added it to the software,
but it took a British guy to come up with that idea in the first place lol