Lee Posted December 5, 2014 Report Share Posted December 5, 2014 I thought the concept was to offer matching socks as well? If so, I wouldn't buy 2-3 pairs of socks (I like to change mine regular) just to match my laces. Unless these have some pretty impressive marketing its floored from the off. I'd like to know the market research put into these, as the results may help the initial concerns being raised. I see no one from cutting edge has replied to my questions yet. Lee Link to comment Share on other sites More sharing options...
Simes Posted December 5, 2014 Report Share Posted December 5, 2014 Actually makers like Dune and Bertie have been selling some very nice brogues with contrasting coloured laces for some time. They don't cost £200, more like £85 - £120 and they are sold by stores such as John Lewis and House of Fraser and are aimed at the more fashion conscious male ( of any age). It seems to me that there is a trend towards more formal style shoes, many with leather soles, some with coloured rubber soles and heels, and as a trade we should be aware of this and should be encouraging this type of buyer to have them repaired. Just saying Like my recent purchase from Herring.co.uk They seem to be making quality shoes fashionable again. Link to comment Share on other sites More sharing options...
Lee Posted December 5, 2014 Report Share Posted December 5, 2014 they'd look nice with some orange laces Link to comment Share on other sites More sharing options...
Simes Posted December 5, 2014 Report Share Posted December 5, 2014 they'd look nice with some orange laces ...NOT!! Link to comment Share on other sites More sharing options...
Lee Posted December 5, 2014 Report Share Posted December 5, 2014 Anyone love them, see the potential & looking to stock? if so, reasons? Link to comment Share on other sites More sharing options...
StevenB Posted December 5, 2014 Report Share Posted December 5, 2014 Looks good to me Link to comment Share on other sites More sharing options...
kobblers Posted December 5, 2014 Report Share Posted December 5, 2014 spotted these images in a post from Gary on face book today............... Coloured laces with matching socks......... the future? [attachment=2]laces1.jpg[/attachment] [attachment=1]laces2.jpg[/attachment] [attachment=0]laces3.jpg[/attachment] So..................... I have some questions. 1. Who is the target audience? 2. what is the price point? 3. how are they packaged? 4. whats cuttingedge's marketing strategy for them? 5. who is the wholesaler? 6. is this a charity campaign, or a business venture for cuttingedge? I have a question: Who the hell would wear them??????????????? Mark's right. I have loads of coloured laces and yet I sell more black 75cm than the rest combined and I have yet to see a pair of men's shoes with coloured laces. I can't imagine your discerning businessman wanting to wear them.................... Rick. Link to comment Share on other sites More sharing options...
Simes Posted December 5, 2014 Report Share Posted December 5, 2014 Looks good to me [attachment=0]Orange Laces_2.jpg[/attachment] Haha! Now I'd consider blue to go with the blue suede on them?? Link to comment Share on other sites More sharing options...
StevenB Posted December 5, 2014 Report Share Posted December 5, 2014 Great idea... Link to comment Share on other sites More sharing options...
ironplanet uk900 Posted December 5, 2014 Report Share Posted December 5, 2014 It's a load of bollocks to be quite frank! Can't help feel disappointed, it's a bit embarrassing... just sayin Link to comment Share on other sites More sharing options...
Simes Posted December 5, 2014 Report Share Posted December 5, 2014 Great idea...[attachment=0]Blue Laces.jpg[/attachment] Much better! Don't think it's going to make us rich though do you? Link to comment Share on other sites More sharing options...
Gray Posted December 5, 2014 Report Share Posted December 5, 2014 Could be missing where the money might be. You sell these then offer a service turning up trousers to 1/2 mast to get the full effect.... ..Personally I think it's stupid. Link to comment Share on other sites More sharing options...
GARYUnwin Posted December 5, 2014 Author Report Share Posted December 5, 2014 I thought the concept was to offer matching socks as well? If so, I wouldn't buy 2-3 pairs of socks (I like to change mine regular) just to match my laces. Unless these have some pretty impressive marketing its floored from the off. I'd like to know the market research put into these, as the results may help the initial concerns being raised. I see no one from cutting edge has replied to my questions yet. Lee Lee please view my reply at 8.30 this morning, this responce is only my view on behalf of the editorial committee who constantly request input from readers. The winter edition of Cutting Edge will start been distributed over next few days and hope well recieved by the majority who are in reciept along with the 2015 wall planner Gary Link to comment Share on other sites More sharing options...
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