eCommerce

[Paul_]

Does anyone run a successful eCommerce site?

We have a couple that we have tried over the years and had limited success. Both have had loads of time and more importantly money thrown at them to not only make them look good but on SEO and Google ads to try and get up the rankings. Yet all that money has still left us on page two of Google otherwise known as Googles graveyard.

I'm not really sure what I am asking help with, except for whether i should keep chucking money at SEO or Goggle ads or just walk away.

I've even had a dabble with Ebay and Amazon but to be honest i don't fancy being a busy fool so given up on those type of sites.

Surely someone is making good money from online sales?

 

[k4mrc]

This is probably the hardest thing to get right, one of my brothers has a really good eBay account which the feedback is somewhere around 40,000 last time I looked and talking to him he gats more business on his web biz from people who visit whilst buying off of eBay - when they go to the checkout he has the page similar to the bay one and for some reason they buy more whilst there - most don't .

He also links everything else to his web page, facebook linked in twitter etc.

 

[Lee]

I set up an e-commerce site which include online slot booking for bike servicing, online booking for bike box hire but the page that’s most successful is a used bikes page because we link to bikes on Facebook groups and now on a local level it’s constantly being looked at and referred too. It’s a case of thinking outside the box sometimes.

i didn’t look at cracking a national market but focused on a local one. 

Its upscalable as I grow. I used free software and it only cost me a couple of days work to set up.

(www.bikespeeds.com)

 

Lee

[Magdalenche]

Of course, thank you for sharing information

[glovercar]

Thanks for the information.

[cameronwhite]

While this thread may be a few years old, there are still entrepreneurs making good money from online sales. Don't be discouraged! Stay determined, explore new strategies, and seek guidance from experts in the field.

[Paul_]

If you are wiling to share to share your insights then I'm sure some of us would like to read them. 

we aren't actively chasing ecommerce at present but it's always in the back of our minds as something to try again.

 

Paul 

[keithm]

Rightly or wrongly, I'm always suspicious of these subjects being dug up from the past, it stinks of scams to me, 1 post?  Hardly a lurker!

[grahamparker]

18 minutes ago, keithm said:

Rightly or wrongly, I'm always suspicious of these subjects being dug up from the past, it stinks of scams to me, 1 post?  Hardly a lurker!

Thought exactly the same as you Keith.

[Fred54]

Yes, I did. I launched Styletyx.

SEO is a very long and complicated thing, it will take years to get to the first page in Google. As for performance marketing, you need to look at the unit economy. 

If you have any questions, feel free to ask! 

[berty]

Running an eCommerce site can be tough. My tip: Focus on your niche and audience, and try social media and email marketing. Keep experimenting, and you might hit the jackpot.

[LouisS321]

Running a successful eCommerce site can be quite a journey, and it sounds like you've put in a lot of effort. Sometimes, it's not just about the money but finding the right strategy. Before deciding to walk away, consider a fresh perspective.  Have you thought about consulting with an IT outstaffing company? Their expertise can provide insights into optimizing your online presence without the need for a full-time, in-house team. It's about working smarter, not just harder.

[DmitrijKrucko88]

I understand your frustration. Running a successful eCommerce site can indeed be challenging, especially with fierce competition and evolving algorithms. Instead of solely focusing on SEO or Google ads, consider exploring crowd link building. It's a collaborative approach where businesses promote each other's content, enhancing visibility and driving traffic organically. This method often yields better results and is cost-effective compared to traditional advertising. Give it a try before deciding to walk away.

[tiamatzzo]

I've been in a similar spot with my eCommerce site, feeling like I was just throwing money at Google without getting much back. After a while, I decided to give Bing a try instead. I started using a bing traffic bot to boost my CTR there, and it’s made a noticeable difference. Bing isn't as big as Google, but that also means less competition and a decent amount of traffic to gain. By focusing on improving my CTR on Bing, my site started climbing the ranks faster than I expected.