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There's price increases then there's price increases


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  • 2 weeks later...

I read years ago about a watch repairer who got fed up of working on fiddly, not very profitable jobs so he shot his prices up thinking he'd get rid of a lot the lesser jobs and have more time for the better ones.  He actually got busier as people saw the value in his expertise was reflected in his new prices and had greater confidence in him. 

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  • 1 month later...

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