We will attempt to address Windcitys earlier post and the subject of price banding within the response below.
We have read the contributions to this topic and feel it is worthwhile to explain our own position moving forward into 2018 and beyond. Clearly there is much concern, worry etc over recent developments within the industry as expressed in the majority of the posts in this topic.
Firstly, Trendsetting Awards are wholesalers. We have no ambition to be anything other than a wholesaler and have no intention on developing a B2C e-commerce platform. We respect and appreciate the value added by our customers in between goods leaving us to finding themselves with the end consumer. The personal service, finishing of goods and aftercare is something that our customers take huge pride in, which results in repeat business for the majority. We have no desire to try and replicate the quality of service offered by our customers and in many respects it is that quality of service and the complexity of personalisation that has prevented our industry going the same way as many others. Luckily for us Trophies and Awards require much more to finish and be ready for the consumer than IE a pair of trousers.
Secondly, We do not want to be in a position whereby we find ourselves inadvertently collecting your customers details via a B2C e-commerce platform, as we believe this will do nothing more than fuel negative speculation regarding our future intentions. Your contacts are your contacts and we would rather it stayed that way.
For many years we have encouraged all of our customers to approach us as end users, place an order and see what our reaction is. We can assure you that we refer all end user enquiries to a customer that supports Trend in their local area. We know the historic and recent speculation in the trade and have happily encouraged our customers to do this for their own peace of mind.
With regard to price banding. We are a wholesaler and subscribe to a wholesale model that has served us well. We would like to think that we are flexible, reasonable and fair and would encourage you to contact our sales representatives to discuss the matter of price banding further and an improvement in terms can be negotiated. However, its always good to hear views if it is felt that we are approaching price banding in the wrong way.
Rightly or wrongly the above outlines the direction that we at Trend have decided to head. We hope that its the right one and would like to here any views positive or negative with regards to what we have said.